• The Ministry of Culture and Sport launches a new program to promote and incubate cultural activities in rural areas.
• The program will run from April 5 to June 9, 2023, and registration will be open until March 7.
• Projects to be submitted must be developed in towns with less than 30,000 inhabitants.

Cultivation and culture share an etymological root and meaning, although in Spanish a distinction has been made between the words. The word culture derives from the Latin verb " colere ," meaning "to cultivate." One form of the verb is " cultum ," which in Latin means agriculture. The Latin adjective " cultus " refers to the property of a field being cultivated. For this reason, "cultura" meant "agriculture," "cult," and "cultivated." The Anglo-Saxons, on the other hand, retained the term "culture," which comes from the Latin " col ere," meaning both culture and cultivation.

It is not difficult to understand, therefore, the importance of developing a sociocultural industry in villages to maintain the identity and cohesion of rural populations.

The Ministry of Culture and Sport , through the platform Emprendoteca.es is launching the #EmprendoRoute program , a new program to promote and incubate cultural projects in rural areas with the following key features:

1. Objective: To promote the viability of ideas and initiatives linked to the creative and cultural industries in rural areas.
2. Who can apply?: Business projects , micro-enterprises , or startups in the creative sector that have been operating for less than three years and operate in towns with a population of no more than 30,000 may apply. Up to 12 proposals will be selected that promote or encourage activities directly related to the environment and/or community.
3. What?: It is a free online program that offers Selected projects will receive 20 hours of training and incubation with specialized professionals, as well as networking events, support from coordinators, and support through the Emprendoteca.es platform .
4. Dates:

• Those interested who meet the requirements of the call can submit their applications until March 7 inclusive using the registration form included in this link .
• The program will take place from April 5 to June 9, 2023 .

Themes

The program will be carried out following the four thematic axes of Emprendoteca.es:

1. Innovation , Market Analysis : “ big data” , open innovation, design thinking and other creative processes.
2. Socioeconomic sustainability : new business models, financial planning and funding sources, sales methodologies.
3. Identity and communication : identity and rural territory, communication plan, digital marketing.
4. Collaborative networks : ecosystem of creative industries at the local and international levels, strategic alliances, call schedule.

Within the creative sector , the following areas will be considered: visual arts, performing arts, heritage, film, television and radio, music, video games, books and press, architecture and design, communication and advertising, education services and artistic mediation, and agri-food design.

Phases

The Emprendoteca.es organizing team will select the projects based on the following criteria: impact on local development, degree of innovation, differential value, scalability of the proposal, and geographic distribution.

Representatives of the selected projects must commit to attending remote (online) training activities, incubation sessions, and networking events one day a week in the evening from 7:00 p.m. to 9:00 p.m.

The program includes the possibility of in-person meetings at regional venues, depending on the availability of collaborating entities.

As part of the pre-selection process, the organization may arrange pre-interviews with project representatives. The interview does not in any way imply the selection of the project. The results will be published on March 29th .

Here are all the details of the call .