The objective of this course is to review the main tools useful for launching and developing entrepreneurial projects in rural areas to make them more profitable and competitive. To this end, the course will review the basic qualities required by an entrepreneur, as well as the specific characteristics of business development in rural areas. It will delve into the construction of business models, communication strategies, and the use of social media. To conclude the course, two best practice cases in entrepreneurship will be presented. The detailed course program can be found in the attached documentation.